# Farza Majeed

Markdown copy of https://realalpha.app/builders/farza-majeed/ on Real Alpha, the best minutes from long interviews with the people building AI. Cite and link the page, not this copy.

Real Alpha has cut 8 moments of Farza Majeed (Founder & CEO, HeyClicky) talking, from an interview on Lightcone published Oct 23, 2026.

- Role: Founder & CEO, HeyClicky
- About: Founded HeyClicky, a Mac AI buddy that sees your screen; previously founded Buildspace, an online builder school.
- Company: [HeyClicky](https://realalpha.app/companies/#heyclicky)
- On X: https://x.com/FarzaTV

## What Farza Majeed said

- [Track which channels bring users, not just views](https://realalpha.app/s/track-which-channels-bring-users-not-just-views/)
  Lightcone · Oct 23, 2026 · 4 min
  > “but again if you do the math this leads to a very real number of signups and this video will keep on performing” — Farza Majeed · [32:01](https://realalpha.app/v/v12aSIZIXUs/?t=1921)
- [Use demos to test ideas and find committed users](https://realalpha.app/s/use-demos-to-test-ideas-and-find-committed-users/)
  Lightcone · Oct 23, 2026 · 4 min
  > “it's not because it went viral it's because 7 000 people downloaded it and about a hundred people of the 7 000 kept on using it every day for five days straight” — Farza Majeed · [7:18](https://realalpha.app/v/v12aSIZIXUs/?t=438)
- [Hire for storytelling because code is easier to clone](https://realalpha.app/s/hire-for-storytelling-because-code-is-easier-to-clone/)
  Lightcone · Oct 23, 2026 · 4 min
  > “it's so easy to pump out more code and more software, but it's harder than ever to actually talk about what you are doing in a coherent way in front of an audience.” — Farza Majeed · [40:01](https://realalpha.app/v/v12aSIZIXUs/?t=2401)
- [Writing scripts against your own attention keeps them natural](https://realalpha.app/s/writing-scripts-against-your-own-attention-keeps-them/)
  Lightcone · Oct 23, 2026 · 4 min
  > “For me, it's always I'm the audience. Like, would I be interested in what the script is saying?” — Farza Majeed · [10:48](https://realalpha.app/v/v12aSIZIXUs/?t=648)
- [A teammate can keep a founder from scrapping a strong video](https://realalpha.app/s/a-teammate-can-keep-a-founder-from-scrapping-a-strong-video/)
  Lightcone · Oct 23, 2026 · 3 min
  > “this video did 3 million views on Twitter and people went crazy over it and it's so funny I thought it was horrible” — Farza Majeed · [14:35](https://realalpha.app/v/v12aSIZIXUs/?t=875)
- [A four-part hook gives a product demo a clear story](https://realalpha.app/s/a-four-part-hook-gives-a-product-demo-a-clear-story/)
  Lightcone · Oct 23, 2026 · 3 min
  > “My formula is always the same. This is who I am. This is what's going on. This is what I'm working on. Let me show you.” — Farza Majeed · [21:46](https://realalpha.app/v/v12aSIZIXUs/?t=1306)
- [Showing the work gives users an inside view of the company](https://realalpha.app/s/showing-the-work-gives-users-an-inside-view-of-the-company/)
  Lightcone · Oct 23, 2026 · 2 min
  > “to just give them an inside look of what's actually going on in your process is so cool and it gets them excited” — Farza Majeed · [25:35](https://realalpha.app/v/v12aSIZIXUs/?t=1535)
- [Product demos can hold attention through story beats, not cuts](https://realalpha.app/s/product-demos-can-hold-attention-through-story-beats-not/)
  Lightcone · Oct 23, 2026 · 3 min
  > “i'm always just trying to keep the story moving yeah i'm not trying to keep your attention that's actually the wrong way to look at it” — Farza Majeed · [37:28](https://realalpha.app/v/v12aSIZIXUs/?t=2248)

## The episode

- [This Is How You Should Actually Make Launch Videos](https://realalpha.app/v/v12aSIZIXUs/) · Lightcone · Oct 23, 2026