# Aaron Epstein

Markdown copy of https://realalpha.app/people/aaron-epstein/ on Real Alpha, the best minutes from long interviews with the people building AI. Cite and link the page, not this copy.

Real Alpha has cut 2 moments of Aaron Epstein (General partner, Y Combinator) talking, from an interview on Lightcone published Oct 22, 2026.

- Role: General partner, Y Combinator
- On X: https://x.com/aaron_epstein

## What Aaron Epstein said

- [Animation should explain the product, not just decorate it](https://realalpha.app/s/animation-should-explain-the-product-not-just-decorate-it/)
  Lightcone · Oct 22, 2026 · 8 min
  > “but animation that actually reinforces the point that you're trying to make and communicate something in a way that just being static would not have been able to do.” — Aaron Epstein · [26:07](https://realalpha.app/v/2tZT2-pS_pI/?t=1567)
- [Startup sites need specific, user-centered product explanations](https://realalpha.app/s/startup-sites-need-specific-user-centered-product/)
  Lightcone · Oct 22, 2026 · 5 min
  > “You should be talking about your product who should use it why why it's valuable what problem it solves for them” — Aaron Epstein · [34:49](https://realalpha.app/v/2tZT2-pS_pI/?t=2089)

## The episode

- [How To Stand Out In A World Of AI Designs](https://realalpha.app/v/2tZT2-pS_pI/) · Lightcone · Oct 22, 2026