# Burkay Gür

Markdown copy of https://realalpha.app/people/burkay-gur/ on Real Alpha, the best minutes from long interviews with the people building AI. Cite and link the page, not this copy.

Real Alpha has cut 2 moments of Burkay Gür (Co-Founder & CEO, fal) talking, from an interview on Sourcery published Nov 3, 2026.

- Role: Co-Founder & CEO, fal

## What Burkay Gür said

- [AI ads can improve through rapid creative testing](https://realalpha.app/s/ai-ads-can-improve-through-rapid-creative-testing/)
  Sourcery · Nov 3, 2026 · 4 min
  > “you can post these ads and see how people are interacting with it” — Burkay Gür · [10:59](https://realalpha.app/v/pPzJ1wE8Lnw/?t=659)
- [fal screens for agency, hunger and humility](https://realalpha.app/s/fal-screens-for-agency-hunger-and-humility/)
  Sourcery · Nov 3, 2026 · 4 min
  > “we do a little bit of like reverse selling i think that helps maybe to identify hunger” — Burkay Gür · [33:54](https://realalpha.app/v/pPzJ1wE8Lnw/?t=2034)

## The episode

- [Inside fal’s $1.65B Series E & F Led by Sequoia & Bessemer](https://realalpha.app/v/pPzJ1wE8Lnw/) · Sourcery · Nov 3, 2026
