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The Logan Bartlett Show · 3 min · Aug 29, 2025

AI agents are filling Salesforce’s neglected sales pipeline

Marc Benioff says agents handle support and call leads Salesforce had never reached, while humans work alongside them.

The episode’s best minutes

Full analysis
  1. 2:19AI agents are filling Salesforce’s neglected sales pipeline3 min
  2. 12:56Benioff expects customer work to split evenly between agents and peoplePro pick 4 min
  3. 38:07Today’s LLMs are powerful but limited by finite data and algorithms3 min
  4. 5 more moments in the full episode
“we have now an agentex sales that is calling back every person that contacts us in our company”
Marc Benioffat 3:06 · The Logan Bartlett Show
3:06

Takeaways

  1. Salesforce’s support team fell from 9,000 people to about 5,000.
  2. Agents are contacting more than 10,000 leads a week.
  3. Support capacity can be shifted toward sales and lead generation.

About this segment

Marc Benioff says agents handle support and call leads Salesforce had never reached, while humans work alongside them. The result is lower support staffing and more sales capacity.

Marc Benioff

Marc Benioff is cofounder and CEO of Salesforce.

Founded Salesforce in 1999, pioneering cloud computing and building one of the world's leading enterprise software companies.

  • Logan Bartlett, Host · Software Investor, Redpoint Ventures

    Backs enterprise software companies like Ramp, Cribl, Cyera and Legora.

From “Marc Benioff Predicts Half of Conversations Will be With AI Agents Next Year”, Aug 29, 2025. Watch the full episode

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Transcript

From the transcript The Logan Bartlett Show publishes with the episode.

  1. 2:26

    within customer support and I think engineering as well you guys have been able to manage what the headcount and scalability of that looks like. Do you think the biggest benefit of AI is going to be cost optimization for organizations or do you think that ultimately we're going to have revenue uplift as well? No definitely not. I think that you know we are all on our path and I feel like I have to pioneer this as my as I said my own customer zero and I just gave you the support example but I have to tell you a good story which is that and something we did not talk about nine months ago which is that there were more than a hundred million leads that we have not called back at sales force in last 26 years because we have not had enough people so we just couldn't call them back but we have now an agentex sales that is calling back

  2. 3:16

    every person that contacts us in our company and we're doing it about just for our own company more than 10,000 leads a week right now having conversations turning them into pipeline our pipelines have never been more full and a lot of it has to do with that we're feeding them with this agentex capability and so our sales people are also now part and parcel in partnership with these agents as well so just in the way that the support people nine months ago I said we were about to do that we now have also done that in sales and I have other examples I can give you because I am on a mission to make sales force an agentex enterprise and I think that this is what can really transform every company as I you can see every balance my support head count as I said so I can now put those heads into sales so I've increased my distribution capacity

  3. 4:08

    and now I'm also making sure that I have much more efficiency and productivity in my lead generation and in the ability to actually work with customers that are contacting me even in my website I have deployed an agent on the front of it so if you go to our website you'll see we've taken all of our data from our website put it into our data cloud put an agent on the front of our website now you can talk to our website right through our agent as well and so that just makes the marketing so much more efficient this is really the beginning of every part of the company having this kind of agentex augmentation it's a force multiplier it's a synergistic effect between me and the agents and we're proving it out first at sales force but we also have thousands of companies that are also deploying this you talk to a lot of investors and