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Burkay Gür

Co-founder & CEO, fal

Co-founded fal after building machine-learning infrastructure at Coinbase and Amazon, then scaled its generative-media platform.

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Real Alpha has cut 3 moments of Burkay Gür (Co-founder & CEO, fal) talking, from an interview on Sourcery published Nov 3, 2026.

What Burkay Gür said

  1. Sourcery ·

    Inside fal’s $1.65B Series E & F Led by Sequoia & Bessemer

    3 moments · 13 min

    1. 4:33

      Higher video prices are revealing deeper professional demand Pro pick

      “turns out like there is essentially infinite demand so people people started using that model and then even more expensive models came around”
      at 7:24
    2. 9:22

      AI ads can improve through rapid creative testing

      “you can post these ads and see how people are interacting with it”
      at 10:59
    3. 32:14

      fal screens for agency, hunger and humility

      “we do a little bit of like reverse selling i think that helps maybe to identify hunger”
      at 33:54

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