
Builder
Jake Stauch
Co-founder & CEO, Serval
Built Serval, an AI-native IT service management platform that automates help desk, access management and enterprise workflows.
Real Alpha has cut 7 moments of Jake Stauch (Co-founder & CEO, Serval) talking, from an interview on No Priors published Oct 29, 2026.
What Jake Stauch said
Taking on ServiceNow: Coding Agents for the Rest of Us with Serval Co-Founder and CEO Jake Stauch
7 moments · 24 min
- 3:04
IT can bring coding agents to every department
“we build a platform that brings coding agents to IT departments who then can bring it to HR and finance and people teams and legal teams.”
at 3:54 - 9:55
Code generation gives Serval a path to replace ServiceNow Pro pick
“we actually become more powerful and more essential the more you clamp down on end user permissions.”
at 14:21 - 29:29
Background agents need gradual, permissioned autonomy Pro pick
“And over time, the agent becomes pretty competent because it has a big enough toolkit that it can solve most problems.”
at 31:19 - 17:20
Serval combines release gates with customer-led productization
“we actually never build custom features. We don't build bespoke product capabilities. And luckily for our category, no one asks us to.”
at 19:59 - 23:17
AI may shrink SaaS sprawl without replacing systems of record
“I do think you're going to have a shrinking of the sprawl of different point solutions.”
at 24:39 - 34:55
Serval puts engineers in customers’ daily conversations
“Most engineers are on at least one customer call a week. I think most of them are actually on at least a customer call a day.”
at 35:13 - 6:22
Serval paired embedded services with an enterprise-first plan
“we deploy both a deployment strategist, we call them, and a deployed software engineer that go on site with customers”
at 7:02
- 3:04