Company · Agents & apps
Canva revenue, valuation & funding
Canva's last confirmed share sale valued it at $42B in August 2025, and its own staff share valuation fell to US$31bn in August 2026. Its June-quarter 2026 revenue was US$921.9m. It's private and has said it will list on the Nasdaq, with its COO pointing to 2027.
At a glance
- Valuation: $42B in an employee share sale in August 2025, its last confirmed sale. In August 2026 its own valuation for a staff share issue fell to US$31bn.
- Revenue: $4B in annualized revenue in February 2026, as reported. June-quarter 2026 revenue was US$921.9m.
- Status: private. No stock ticker. Says it will list on the Nasdaq, and its COO has pointed to 2027.
- Founded: 1 January 2013 in Perth, Australia, by Melanie Perkins, Cliff Obrecht and Cameron Adams.
- CEO: Melanie Perkins, co-founder.
- Headquarters: Sydney, Australia.
- Investors: Blackbird, Airtree, T. Rowe Price, Fidelity, Franklin Templeton and Quadrant Private Equity, among others.
- Products: the Canva design platform, Visual Suite 2 with Canva Sheets and Canva Code, Canva AI 2.0, Affinity and Canva Enterprise.
- On Real Alpha: 15 moments of its people talking, from 2 interviews.
Is Canva public? Can you buy its stock?
No. Canva is a private company, so its shares don't trade on any stock exchange and it has no ticker symbol, per Revenue Memo.
Cliff Obrecht said in February 2026 that Canva planned to go public within the next couple of years, TechBriefly reported. In April 2026 he told Capital Brief it wouldn't list in 2026 and that he assumed it would in 2027, per Startup Daily. Canva has said it will list on the Nasdaq, Forbes Australia reports, but the timing is unclear. No IPO filing has been reported.
After the August 2026 markdowns, Startup Daily reported the 2027 float could be delayed until the valuation recovers.
Until then, its shares are held by its founders, staff and investors. Employees and some early investors pushed for another share sale in 2026, but none had been announced by October, per Revenue Memo. In August 2026 the private-share broker Hiive offered Canva stock at an implied value of about US$30bn, the AFR reported. This page reports facts and gives no investment advice.
Valuation, round by round
Its valuation went from $40B in September 2021 to $42B in an August 2025 employee share sale, then was marked down by investors in 2026.
| Date | Valued at | Raised | Led by | Source |
|---|---|---|---|---|
| Aug 2025 | $42B | — | — | Tech Funding News |
| Sep 2021 | $40B | $200M | T. Rowe Price | TechCrunch |
Sacra puts Canva's October 2024 valuation at $32B, but no primary report confirms it. Since the 2025 sale, its own staff share valuation fell to US$31bn in August 2026.
Revenue
Canva reached a reported $4B in annualized revenue in February 2026, and Sacra estimates $3.7B in ARR at the end of October 2026. Its June-quarter 2026 revenue rose 25.2% year on year to US$921.9m, per Startup Daily.
| Date | Figure | Basis | Source |
|---|---|---|---|
| Oct 2026 | $3.7B | Estimate | Sacra |
| Feb 2026 | $4B | Reported | TechCrunch |
A run rate is a month's revenue times twelve and isn't audited revenue. Sacra says Canva's own 2025 recap reported $3.5B in recognized revenue for the year.
How Canva makes money
Canva is free to use and sells paid plans to individuals, teams and larger organisations. Most of its revenue comes from North America, TechBriefly reported in February 2026.
Canva ended June 2026 with US$1.47bn in cash and has reported nine profitable years, per Startup Daily. Cliff Obrecht told The Information that 2025 was its eighth straight year of profit on a free cash flow basis, Capital Brief reports.
AI features have raised its costs. In her update for the June 2026 quarter, Perkins told shareholders the "average cost of serving an AI task was too high." She also said Canva was relying too heavily on frontier models, per Startup Daily. In August 2026 Canva cut its 2026 revenue growth forecast from 30% to 20%, Fortune reported.
- Pro. $119 a year for one person, aimed mainly at small businesses, according to a Sacra estimate that may predate later price changes. Sacra
- Business. $20 per person a month with no seat minimum, the default plan for teams, per Sacra. The price may be out of date. Sacra
- Larger companies. Its B2B segment, for companies with more than 25 seats, grew 100% year over year to $500 million in annual recurring revenue, reported in February 2026. TechBriefly
Products
Canva has also grown by buying companies. It bought the AI image startup Leonardo AI in August 2024 for an undisclosed sum, per Wikipedia. In February 2026 it bought Cavalry, which makes animation software, and MangoAI, which works on ad performance.
In March 2026 it bought Doohly, a digital outdoor advertising startup, reportedly for $30 million, per Startup Daily. In April 2026 it bought Simtheory, an AI agent management platform, and Ortto, a marketing automation company, TechCrunch reported. Terms weren't disclosed.
- Canva is its visual communication platform, free to use with paid plans.
- Canva for Education (December 2019). A free product for schools. Wikipedia
- Magic Write (7 December 2022). Its AI copywriting assistant. Wikipedia
- Canva Enterprise (May 2024). A plan for large organisations. Wikipedia
- Visual Suite 2 (10 April 2025). It combines Canva's design and productivity tools, including Canva Sheets and Canva Code. Wikipedia
- Affinity (relaunched October 2025). Now a single app, with the base application free to use. Wikipedia
- Canva AI 2.0 (April 2026, research preview). It adds agent tools that handle recurring design tasks. Wikipedia
From Canva's interviews
- 37:59 Canva turns more than a million yearly requests into product workMelanie Perkins · Lenny's Podcast · Nov 2025
- 23:43 Canva spent two years rewriting its editor without shippingMelanie Perkins · Lenny's Podcast · Nov 2025
- 32:59 Canva turns its mission into measurable product goalsMelanie Perkins · Upstarts · Feb 2026
- 3:39 Canva began as a yearbook tool and acquired Fusion for $1Melanie Perkins · Upstarts · Feb 2026
Users and usage
Canva ended 2025 with more than 265 million monthly active users and over 31 million paid users, TechBriefly reported. Its AI tool for building mini apps and websites had more than 10 million monthly active users in February 2026.
From Canva's interviews
- 50:16 Canva expanded by following unmet customer needsMelanie Perkins · Lenny's Podcast · Nov 2025
Leadership
Perkins announced a restructuring in November 2026 that affects 1,271 employees, or 22% of the workforce, per Fortune. It covers layoffs, role changes and relocations. Canva hasn't said how many people will lose their jobs. Wikipedia listed its headcount at 5,500 in 2024.
- Melanie Perkins, co-founder and CEO. Fortune
- Cliff Obrecht, co-founder and chief operating officer. TechBriefly
- Cameron Adams, co-founder. Wikipedia
From Canva's interviews
- 22:23 Values matter when a company is willing to pay for themMelanie Perkins · Upstarts · Feb 2026
- 30:58 Canva rebuilt its practices instead of copying other companiesMelanie Perkins · Lenny's Podcast · Nov 2025
- 19:56 Canva used short-term goals and celebrations to build momentumMelanie Perkins · Upstarts · Feb 2026
- 12:21 A big vision helps founders find the next stepMelanie Perkins · Upstarts · Feb 2026
Who owns Canva?
Its founders, staff and investors. Since February 2025 the group's top holding company has been Canva, Inc., a Delaware company, per Wikipedia.
- Melanie Perkins and Cliff Obrecht are the largest individual shareholders, with a combined stake estimated at roughly 30%. Revenue Memo
- Blackbird is its earliest backer and largest VC shareholder. Forbes Australia
- Airtree joined Blackbird in having external valuers mark Canva down 17% to US$34.9B in August 2026. Startup Daily
- T. Rowe Price led a $200 million round at a $40 billion valuation in September 2021. TechCrunch
- Fidelity led the August 2025 employee share sale at a $42 billion valuation. Tech Funding News
- Franklin Templeton marked its holding down to an implied US$39.3 billion in the June 2026 quarter. Forbes Australia
- Quadrant Private Equity bought a stake of about 1.2% in 2024, part of it from Blackbird. Revenue Memo
From Canva's interviews
- 40:33 Canva ties company growth to doing the most goodMelanie Perkins · Lenny's Podcast · Nov 2025
- 27:41 Start giving back before your company is bigMelanie Perkins · Upstarts · Feb 2026
- 26:20 Investor rejections helped sharpen Canva’s pitchMelanie Perkins · Lenny's Podcast · Nov 2025
- 7:45 Melanie flew to San Francisco after an investor ignored her emailsMelanie Perkins · Upstarts · Feb 2026
Competitors
TechBriefly reported in February 2026 that Canva faces more competition from Adobe, Freepik and Apple.
Timeline and latest news
From its founding to the latest reports, newest first.
- Nov 4, 2026Latest
Perkins announced a restructuring affecting about 1,270 staff, 22% of the workforce. Startup Daily - Sep 18, 2026Latest
Forbes Australia reported Franklin Templeton had marked Canva down to an implied US$39.3 billion. Forbes Australia - Aug 17, 2026Latest
Its own valuation for a staff share issue fell about 20% to US$31bn. Startup Daily - Aug 2026
Cut its 2026 revenue growth forecast from 30% to 20%, citing AI costs. Fortune - May 6, 2026
Four group companies paid ASIC notices totalling $792,000 over late FY24 reports. Mirage News (ASIC release) - Apr 17, 2026
Cliff Obrecht said Canva wouldn't go public in 2026 and assumed it would in 2027. Startup Daily - Apr 8, 2026
Bought Simtheory and Ortto on undisclosed terms. TechCrunch - Feb 18, 2026
Reached $4B in annualized revenue, TechCrunch reported. TechCrunch - Aug 20, 2025
Launched an employee share sale at a $42 billion valuation, led by Fidelity. Tech Funding News - Aug 2024
Bought the AI image startup Leonardo AI. Wikipedia - Sep 14, 2021
Raised $200 million at a $40 billion valuation, led by T. Rowe Price. TechCrunch - Jan 1, 2013
Founded in Perth by Melanie Perkins, Cliff Obrecht and Cameron Adams. Wikipedia
Legal matters
Canva has paid a regulator's fine, settled an employment case and dealt with a data breach.
- ASIC notices (May 2026). Four Canva Group companies each paid $198,000, $792,000 in total, over FY24 financial reports filed late. Canva lodged the report on 27 March 2026. Paying a notice is no admission of guilt. Mirage News (ASIC release)
- Unfair dismissal case (April 2024). Canva agreed to settle a case brought by a senior engineer, the Australian Financial Review reported. Wikipedia
- Data breach (May 2019). Data of roughly 139 million users was exposed. Canva reset passwords for users who hadn't changed theirs. Wikipedia
In their own words, and what followed
What people said about the business, with the minute they said it, and what was reported after.
Melanie Perkins on Lenny's Podcast · Nov 2, 2025
“we spoke to every single customer. We gave them an over-the-phone tutorial.”
50:16 Canva expanded by following unmet customer needs
Reported after
In February 2026 Canva was reported to have ended 2025 with more than 265 million monthly active users and over 31 million paid users. TechBriefly
Melanie Perkins on Lenny's Podcast · Nov 2, 2025
“we get more than a million requests from our community every year.”
37:59 Canva turns more than a million yearly requests into product work
Reported after
In April 2026 Canva introduced Canva AI 2.0 in research preview, with agent tools for recurring design tasks. Wikipedia
Melanie Perkins on Lenny's Podcast · Nov 2, 2025
“we've donated $50 million to give directly”
40:33 Canva ties company growth to doing the most good
Reported after
In November 2026 Startup Daily reported Canva ended June with US$1.47bn in cash, having reported nine profitable years. Startup Daily
What others say about Canva
Moments where people outside the company talk about it.
Aydin Senkut · TBPN · Oct 31, 2025
“we use the examples of Google, Shopify, even, like, more recently, we had companies like Canva”
2:25:10 Venture bets need durable growth, not just fast growth 4 min
Questions people ask
Is Canva a public company? Can I buy Canva stock?
No. Canva is private and has no ticker, so its shares don't trade on any exchange. It has said it will list on the Nasdaq.
When will Canva IPO?
Cliff Obrecht said in April 2026 that it wouldn't list in 2026 and he assumed 2027, per Startup Daily. After the August 2026 markdowns, the float was reported as possibly delayed. No filing has been reported.
Who owns Canva?
Its founders, staff and investors. Perkins and Obrecht hold a combined stake estimated at roughly 30%. Blackbird is its largest VC shareholder, and others include T. Rowe Price, Fidelity, Franklin Templeton, Airtree and Quadrant Private Equity. 40:33
Who is the CEO of Canva?
Melanie Perkins, who co-founded it in 2013.
Who founded Canva?
Melanie Perkins, Cliff Obrecht and Cameron Adams, in Perth, Australia, on 1 January 2013. 3:39
How much is Canva worth?
$42B in an employee share sale in August 2025, its last confirmed sale. In August 2026 its own valuation for a staff share issue fell about 20% to US$31bn, per Startup Daily.
How much revenue does Canva make?
It reached $4B in annualized revenue in February 2026, per TechCrunch. June-quarter 2026 revenue was US$921.9m. Sacra estimates $3.7B in ARR at the end of October 2026.
Is Canva profitable?
It has reported nine profitable years and ended June 2026 with US$1.47bn in cash, per Startup Daily.
How does Canva make money?
Mostly paid plans. Pro is for individuals, Business for teams and Enterprise for large organisations. Most revenue comes from North America.
How many people use Canva?
More than 265 million monthly active users at the end of 2025, with over 31 million paying, per TechBriefly. 50:16
Every moment from Canva's people
15 moments from 2 interviews on 2 shows, newest first. Each one plays from the minute it starts.
Upstarts · Feb 12, 2026 · 7 moments
Canva’s Melanie Perkins on scaling startup vision and values for global impact
- 12:21 A big vision helps founders find the next step 3 min
- 22:23 Values matter when a company is willing to pay for them 3 min
- 27:41 Start giving back before your company is big 5 min
- 32:59 Canva turns its mission into measurable product goals 3 min
- 19:56 Canva used short-term goals and celebrations to build momentum 2 min
- 3:39 Canva began as a yearbook tool and acquired Fusion for $1 3 min
- 7:45 Melanie flew to San Francisco after an investor ignored her emails 2 min
Lenny's Podcast · Nov 2, 2025 · 8 moments
She turned 100+ rejections into a $42B company | Melanie Perkins
- 8:03 Build from the future you want, then work backward 6 min
- 23:43 Canva spent two years rewriting its editor without shipping 3 min
- 26:20 Investor rejections helped sharpen Canva’s pitch 5 min
- 40:33 Canva ties company growth to doing the most good 5 min
- 37:59 Canva turns more than a million yearly requests into product work 3 min
- 50:16 Canva expanded by following unmet customer needs 2 min
- 16:46 Canva turns mission goals into milestones the team can celebrate 5 min
- 30:58 Canva rebuilt its practices instead of copying other companies 3 min
People on Real Alpha
- Melanie Perkins, Co-founder & CEO, Canva · 15 moments
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How this page is sourced
Each figure links to the filing, company statement or news report it came from, with its date. Run rates are what reporters were told, not audited results; estimates and unconfirmed reports are marked. Quotes are what each person said on the record, with the minute they said it. Spotted something that's off? .
Last checked Nov 7, 2026